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Smart Shooter

Fire control systems for precision small arms targeting

Israel
51-200

Vitality Radar

71
Current
Industry
Updated 7 days ago

Pillar Analysis

Presence
Digital footprint, brand visibility, and online reach across channels
65
Business
Revenue signals, funding status, partnerships, and market traction
78
Innovation
R&D activity, patents, product launches, and technology adoption
82
Pulse
Recent momentum — hiring trends, news mentions, and social engagement
58
Capacity
Team strength, leadership depth, and organizational scale
72

Strategic Assessment

Strategic Vector

Smart Shooter is executing a dual-market strategy, leveraging established Israeli military deployment as a reference platform while aggressively expanding into U.S. defense procurement. The company is positioned as a specialized AI-driven fire control systems provider with demonstrated operational validation and growing international customer traction.

Efficiency Ratio

The company demonstrates strong capital efficiency, converting government R&D funding and military contracts into product iterations and international expansion with a lean 80-person workforce and established manufacturing infrastructure.

Evidence Signals

Product Launch HIGH Gaza, Israel

SMASH 3000 system entered operational deployment with Israeli military special forces in November 2023, representing third-generation product advancement and close-quarters combat optimization.

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Partnership HIGH United States

U.S. Army expanded procurement of Smash 2000L lightweight handheld fire control system following initial 2022 order, indicating sustained military customer validation and repeat business.

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Expansion HIGH Israel and international

Company operates three marketing subsidiaries alongside headquarters and manufacturing plant, indicating geographic market expansion and localized sales infrastructure development.

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Funding HIGH Israel

SMASH Remote Controlled Weapon System developed under direction and funding of Israeli Ministry of Defense with 2018 contract for 2,250 Dagger smart sights, representing significant government R&D investment and procurement commitment.

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Other MEDIUM Global

Company reported peaks in international orders following 2023 Gaza conflict, indicating market awareness acceleration and demand surge from global defense procurement cycles.

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Product Launch HIGH West Bank, Israel

Remote Controlled Crowd Dispersal System deployed at Israeli military checkpoints and occupied West Bank locations, demonstrating product portfolio diversification beyond rifle-mounted systems.

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Other HIGH Israel

Co-founders Michal Mor and Avshalom Ehrlich both transitioned from Rafael Advanced Defense Systems, indicating deep defense industry expertise and established procurement network relationships.

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About
Smart Shooter develops SMASH fire control systems that ensure precision targeting and hit probability. The AI-powered systems provide one-shot, one-hit capability for small arms, remote weapon stations, and counter-UAS applications.
Relevancy
Essential fire control technology provider delivering precision projectile systems specifically designed for counter-drone applications. Their SMASH fire control systems enable accurate engagement of UAV targets using conventional small arms ammunition with AI-enhanced targeting. The counter-UAS capability within their fire control systems provides kinetic interception through precise projectile engagement, positioning them as specialized projectile systems for counter-autonomous operations requiring accurate kinetic neutralization of drone threats.
Tags
#SMASH #fire-control #precision-targeting #one-shot-one-hit #AI-targeting #weapon-systems #counter-UAS #remote-weapons

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